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Shrot Katewa, the co-founder and COO of Source for Change recently spoke at TEDxShekhavati in Fatehpur, Rajasthan. Even more exciting is the fact that Shobha Sharma, an SFC Business Process Associate, joined Shrot on stage. Please see them both here:
TED is a global conference which attracts some of the sharpest, best known minds on the planet. TEDxShekhavati, an offshoot of this larger movement, was located in the small town of Fatehpur in the Shekhavati region not far from our home base of Bagar. It attracted over 1,000 local attendees which makes it the largest venue at which Source for Change has been able to present its business and development model. In order to align with the value of elucidating new ideas to the Shekhavati community, all the speeches were conducted in Hindi. Topics ranged from photography, health, women’s empowerment, and of course to rural outsourcing.
The story which led up to TEDxShekhavati and the associated struggles can be read on the link below. It’s written by the organiser, Masarat Daud:
http://tedchris.posterous.com/private/HgICHbwrhA
One of the most inspiring bits of feedback at the end of the event was “You have raised the bar for all the girls. Now, the women community is very inspired and parents will educate their girls.”
We hope many such similar events will occur all over the world!
TEDx events are game changers in the ‘events’ space. TEDx has given a global platform for meaningful ventures like Source for Change, that otherwise would not have reached a global audience becuase they lacked the typical ‘PR muscle’ that large urban companies enjoy. Thanks to TEDx, I have turned believer in the old adage “if there is a will, there is a way”